Everyday I check the BoardGameGeek page for It's Alive!. I want to see what Geeklists it has been added to, who's rating it what, who's saying what about it and to track its overall position in the BoardGameGeek chart. For the last month or so it has been hovering just outside the top 1,000 (out of nearly 30,000 games in the database). Today it cracked it! 995 :-) This is especially impressive since the charts are weighted towards games that have been rated by lots of people, so small run games like It's Alive! will find it harder to break in.
This comes two days after I sold the 200th copy (though of course I can't ship it yet because TNT are still pissing around with the rest of the boxes. Two hundred copies out of the three hundred run in seven months. I'm pretty pleased with that. Once I get the boxes I'll make a song and dance out of that, the publicity will hopefully lead to more sales.