Monday, December 3

Through the Wringer - Kickstarter Style

So there are only five days left of the FlickFleet kickstarter campaign. For the last 25 days, Paul and I have lived on tenterhooks, willing the Kickstarter total to go up, hoping that we can be successful at our first attempt on Kickstarter, despite my professed discomfort with it.

It's been a deeply uncomfortable experience. Had we funded very quickly, I would have found it a very different experience I'm sure. Had we clearly got a failing campaign we could have pulled the plug early and despite the disappointment we would have been able to relax and take stock.

Instead we have the worst outcome. A campaign that looks like it will finish very close to our target, either above or below. We've been watching the total crawl slowly northwards, with two steps forward and one back (about 14% of people who have backed the project have subsequently cancelled their pledge, dragging us back away from the target).

The encouraging thing is the number of project followers, so I'm still hopeful for a strong finish that tips us over the line, but it's going to be close and it's going to be nerve-wracking - that's for sure.

Watched the video: 1,943
Watched it to the end: 1161
Following the project: 691
Backed the project: 252 (including 83 followers - so 607 followers haven't yet backed)

Can we make it? I'm still optimistic and I really hope so - as I'm more proud of FlickFleet that any of the games I've released before. But we need another 70 backers in the next five days.

In just over 5 days we'll know one way or another, until then the anxiety continues...

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