Maximise

I have limited time.

Around a day job and a family.

So I need to maximise it - get the biggest bang for my (time) buck.

We have two main ranges, FlickFleet and the roll and writes.

Our FlickFleet campaigns have raised tens of thousands of pounds.

That pretty much all goes on buying a year's worth of stock, and shipping.

And with half of the audience in America, we've been badly hurt by the De Minimus change and increased shipping costs/tariffs.

The roll and write campaigns are tiny by comparison.

£750-£1,200.

But once you take off the Gamefound collected EU VAT and their fees (about 11% for the roll and writes), the rest is cash in the bank.

Which we're short on.

Again.

I'm focusing on Gal4Xeon this quarter.

Then it'll be the next FlickFleet campaign.

Which is going to be much harder with the new US situation.

So how to I get the most bang for my time bucks for Gal4Xeon?

What's the most effective use of my time to bring Gal4Xeon as many people's attention as possible?

Postmark Games' first roll and write had over 12,000 backers.

We've managed at most 300.

How do we reach more roll and write fans?

Or sci-fi gaming fans?

Or print and play fans?

This week, I've been working on the campaign video.

And reaching out to reviewers.

Is that the best use of my time?

We've already got over 250 followers.

We're gaining 2-3 a day.

With over two months till launch.

I'm hoping half of them will back the campaign.

But it's all guesswork at this point!

Cashflow

Once again, cash is tight.

Photo by Towfiqu barbhuiya on Unsplash

Because Gamefound fulfilment has been delayed, the tax man has temporarily taken £6,000.

We'll get in back in June.

And shipping has worked out much more expensive, because of the US tariffs and the tariffs paid up front shipping option.

Which is much more expensive.

I'm hoping Gal4Xeon will help, but that's still several months from paying out.

We need to get new ads up and working.

I need to get our monthly sales to cover our slowing growing overheads.

So we're not reliant on shows and crowdfunding to stay afloat.

A focus for my Mondays I think.

In other news, I'm on the organising committee for a convention in Gateshead.

We're planning for October this year.

It's slowly coming together!

Quieter

We’ve just got back from our third To Boldly Game at the National Space Centre.

   

All set up ready to begin! 

It felt a bit quieter this year. 

And there were more exhibitors. 

Which meant more friends to see! 

And more competition. 

Plus there seemed to be more young kids, too young for FlickFleet. 

We did less well as a result. 

Sales were about 90% of last year’s. 

But we still made a profit. 

And it was great to see some gaming friends. 

And I had the Gal4Xeon taster sheets to give away. 

We must have given away thirty-ish I think. 

I hope that leads to a bump in followers over the next week or so…